At Dreamscape, we're passionate about empowering charities to achieve more with less effort, and Bluebell Wood Children's Hospice is a shining example of what's possible with the right tools.
At the end of last year, their Christmas Tree Collection campaign surpassed expectations and demonstrated the power of digital efficiency through hapiLite and our new donorflex API integration.
The Results
💻 2023 transactions processed seamlessly via the donorflex API—no manual data entry required.
🌟 86% of donations included Gift Aid, maximising their impact.
📈 65% of supporters covered processing fees, reducing costs for the charity and ensuring the entire donation goes to the cause.
🎉 They exceeded their income target by 37%, a fantastic outcome for their mission.
⏳ 67 hours saved (8.5 workdays!) thanks to data automation—freeing up staff for other priorities.
💰 £817.28 saved in admin costs, redirecting vital funds to hospice care and improving ROI.
📧 Every supporter received an instant confirmation email receipt, thanks to hapiLite's automation tool.
Why It Worked
The campaign's success is a testament to the value of technology designed with charities in mind:
- Efficiency: The donorflex API ensured real-time data transfer, eliminating the need for manual uploads and reducing errors.
- Accurate Data: Built-in address lookup ensured accurate and complete address data, making it easy to organise Christmas tree collections without worrying about incomplete or incorrectly formatted addresses.
- Donor Experience: Automated receipts gave supporters confidence and peace of mind immediately after donating.
- Scalability: By streamlining processes, the team could focus on growing their campaign rather than getting bogged down in admin.
A Word from the Team
Bluebell Wood's team shared how this technology transformed their campaign:
“I can’t reiterate enough the huge impact this will have on reducing administration time and costs for fundraising income!” - Kelly Gerrard, Individual Giving Manager, Bluebell Wood Children's Hospice
Ready to Transform Your Campaigns?
If you're looking for ways to streamline your fundraising while maximising impact, let's chat. Bluebell Wood's success could be yours in 2025!
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