The Hospice of St Francis’ 4-Month Journey to Digital Excellence

The Hospice of St Francis has recently unveiled its new website, powered by our hapi platform. This launch marks a significant milestone in the hospice's digital transformation, addressing fundamental challenges and enhancing its online capabilities.

Rapid Deployment

Traditional website development can be time-consuming, delaying digital initiatives. The entire process from project initiation to launch took just four months. This quick turnaround allowed the hospice to modernise its online presence swiftly, saving time and resources while improving supporter engagement.

Event Stress

Limited control over the event booking process hindered efficiency and user experience, whilst their form-based event management was difficult to manage and inflexible. Hapi's intuitive event management system replaces the old, cumbersome process and gives the hospice complete control over event bookings. The team can now easily create, modify, and manage events, improving the experience for staff and event participants alongside improved tracking and reporting capabilities.

Donor Deterrents

Complex donation pathways deter potential donors. Hapi has enabled St Francis to offer efficient and user-friendly donation processes. The streamlined processes improve conversion rates, provoke higher donation amounts, and increase the value per donation by reducing operational overheads.

One Size Does Not Fit All

The dreaded one-size-fits-all solutions often include unnecessary features or lack crucial ones. Every charity is different and has unique needs. With a whole host of functionalities to choose from to create a bespoke system, St Francis has opted to utilise hapi's Events, Emails, and Careers modules. This tailored approach ensures the hospice has precisely the tools it needs, optimising its digital strategy without unnecessary complexity.

Stewardship Struggles

Manual email processes have been time-consuming for St Francis and are one reason they fell in love with hapi. The team has embraced hapi's email automation features, using automated email sequences to enhance supporter engagement, improve stewardship, and free up staff time for more strategic tasks.

Back of the Queue

Reliance on external support for any website updates meant St Francis suffered long wait times, leading to delays and frustration. Hapi's user-friendly interface allows the hospice team to manage their site independently. The ability to make immediate updates enhances the site's relevance and responsiveness, improving operational efficiency and user experience.

The Dark Side of Data Entry

Siloed data systems can impede effective supporter management and analysis, whilst manual data entry is a huge drain on resources. St Francis' donorflex datastream setup with import-ready CSVs facilitates seamless data integration. The enhanced data flow enables more informed decision-making, timely personalised communication, and comprehensive supporter insights without worrying about staff time, missing data, or user input errors.

The Hospice of St Francis' adoption of hapi exemplifies how charities can harness digital tools to overcome common challenges and enhance operations. This successful launch not only improves its online presence but also the day-to-day work lives of its staff.

By addressing these critical pain points, the hospice has positioned itself to provide better services to its community, engage more effectively with supporters, and ultimately further its mission of providing compassionate care. As they continue to leverage hapi's capabilities, the Hospice of St Francis is well-equipped to navigate the evolving digital landscape and meet the changing needs of their supporters.

This transformation serves as an inspiring example for other charities looking to enhance their digital capabilities. It demonstrates that with the right tools and approach, significant improvements can be achieved in a relatively short time frame.